The Relation Between Corporate Philanthropy and Territorial Development in Brazil: Mapping the Corporate Social Managers’ Perspectives

Research objective: To characterize and to discuss corporate social investment focused on territorial development in Brazil.
 Theoretical framework: Corporate philanthropy community relations.
 Methodology: Narrative approach based a two-fold data collection strategy: semi-structured interviews focus group.
 Results: Three main narratives make sense of the role fostering development: (i) institutional capabilities participation; (ii) aligning public policies; (iii) shared value license operate.
 Originality: A comprehensive understanding for projects implemented by investors practical contributions: Contributions literature about philanthropy, relations and, agenda Brazil. Practical implications roles responsibilities businesses its impacts other hand, investor contribution localities where company operates.